For the past two decades, I have focused on developing the North American soccer landscape through the launching of professional and amateur soccer clubs, a U.S. Soccer-sanctioned professional soccer league (USL League One) and worked with key stakeholders, including investors, civic leaders, sports authorities and tourism bureaus, fans and community leaders, and facility managers to bridge the gap between professional sports and tourism.
Having served as the primary point of contact for expansion clubs and communities, I have spent years to ensure clubs represent the communities in which they operate. This hyper-local focus allows clubs to share their identities within the global game.
The foundation of my success within the sporting landscape is built upon marketing and event management roles with Disney Sports, EA Sports and the University of Tennessee Athletics department.
Middle Third Sports was launched to implement two decades of experience developing the North American sporting landscape while providing unique efforts to positively impact communities across the globe.
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